(Editor's notice: Scroll right down to see Mark Zuckerberg's complete announcement of future plans for Facebook.)
In a second, Facebook announced they "reject groups or pages that spread the wrong information about vaccines in their news feeds and Search Results. groups or pages for users when they search for vaccination information from the social network. ”1
Including ours. information on vaccines 1 (one-sided info) "doesn’t permit advertisers to target users who are taken with" vaccine contradictions ", for instance." away from Instagram in the Explore section, even if you would prefer a vaccine selection (the section should suggest the things you want according to the content)
Uploading Facebook is responsible for serious pressure from lawmakers, activists and health professionals who blame the current measles tells how small a proportion of people are not vaccinated.
And I'll leave you here, they won't stop here. They said they were going to do more to fight the vaccine. Remember that science has not been resolved and vaccines can and may cause harm.
A Vision for Social Networking
My attention in recent years has been on understanding and addressing Facebook's greatest challenges. This means taking stock of important questions about the future of the Internet. This note outlines our vision and principles for a platform for data protection-based communications and social networking. There is a lot to do here, and we are committed to working openly and hearing experts in the whole society when developing it.
Over the past 15 years, Facebook and Instagram have helped people contact friends, communities, and interests in the digital equivalent of the city square. But more and more people want to privately join the digital equivalent of the living room. I believe in the future of the Internet, and I believe that a data-based communications system will become more important than today's open platforms. Data protection gives people the freedom to be themselves and to create a more natural connection, which is why we build social networks.
Today, we already see that private messages, short stories, and small groups are by far the fastest growing areas of online communications. There are several reasons for this. Many people prefer to communicate with one or more friends. People are more cautious about having a permanent record of what they have shared.
Public social networks are still very important in people's lives – communicating with everyone you know, finding new people, ideas and content, and giving people more voice. People value these values every day, and there are still many useful services on them. But now, in all the ways people want to interact privately, there is also the opportunity to build a simpler forum that focuses first on privacy.
I understand that many people do not believe that Facebook can build or even want to build this kind of data protection platform – because frankly, we do not currently have a strong reputation for building privacy protection, and we have historically focused on more open sharing. But we have repeatedly shown that we can develop to build the services that people really want, including Private Messages and Stories.
I believe that the future of communication is increasingly shifting to private, encrypted services, where people can trust what they say to each other to stay safe, and their messages and content will not be caught forever. This is the future that I hope we will achieve.
We are going to build this as we have developed WhatsApp: focusing on the most basic and private use – communication – making it as safe as possible and then building more ways for people to interact, including calls, video calls, groups, stories, businesses, payments, trading and ultimately a forum for many other private services.
This privacy-based forum is built on a number of principles:
Private interactions. People should have simple, intimate places where they have clear control over who can communicate with them and trust that no one else can use what they share.
Encryption. People's private communications should be safe. End-to-end encryption prevents anyone – including us – from seeing people sharing our services.
Reduction of persistence. People should be comfortable while they are themselves, and they should not worry about what they share when they come to harm them. So we do not hold messages or stories longer than necessary to deliver the service or longer than people want them to.
Security. People should expect us to do our utmost to keep them safe in our services within the limits of the encrypted service.
Interoperability. People should be able to use any of our applications to reach a friend, and they should be able to communicate between networks easily and safely.
Safe data storage. People should expect that we will not store sensitive information in countries where information on human rights, such as privacy and freedom of expression, is poor in order to misuse data protection.
We are going to rebuild our service around these ideas in the coming years. The decisions that we will have to face will stand for important questions about the future of the Internet. We understand that there are a lot of compromises right and we are committed to consult the experts and discuss the best progress. This will take some time, but we are not going to develop this significant change in the direction behind closed doors. We are going to do so as openly and in cooperation as we can, because many of these things affect different parts of society.
Private Interactions as a Foundation
To make the service feel private, you should never doubt who you are. We have worked hard to build privacy for all our products, including public distribution. However, one great feature of messaging services is that even if your contact list grows, individual threads and groups remain private. As your friends evolve over time, communication services evolve smoothly and remain intimate.
This differs from broader social networks where people can gather friends or followers until the services know their publicity. This is well suited for many important uses – tell your friends about everyone, use your voice on important topics, find communities of people with similar interests, followers and media, buying and selling things, organizing fundraisers, growing businesses, or many other things that benefit from it that everyone knows one place. Still, when you see all these experiences together, it feels more like a city square than a more intimate space than a living room.
There is a chance to build a forum that focuses on all the ways people want to interact privately. This sense of privacy and intimacy is not just a technical feature – it is deeply designed for the feeling of service. For example, in WhatsApp, our team is obsessed with creating an intimate environment in every part of the product. Even when we have built up capabilities that allow for wider sharing, it is less and less a public experience. When the team built the teams, they set the size limit to ensure that each interaction seemed private. When we sent stories about WhatsApp, we restricted public content because we are worried that it might undermine the sense of privacy to see a lot of public content – even if it doesn't actually change who you share with.
After a few years I expect the upcoming versions of Messenger and WhatsApp to become the most important ways people communicate on Facebook. We have focused on making both applications faster, simpler, more private, and safer, including encryption for terminals. Then we are going to add ways to interact with individuals, groups, and businesses. If this development is successful, interaction with friends and family across the Facebook network will be basically a more private experience.
Cryptography and Security
People expect their private communications to be safe and that they only see you have sent them – not to hackers, criminals, superior governments, or even those who use the services they use.
There is an increasing awareness that the more units you have access to your information, the more weaknesses someone can use to misuse it or to uncover a cyber attack. Some also have a growing concern that technology may concentrate power like governments and companies. Some people are concerned that our services may use messages and use them for advertising or other means that they do not expect.
End-of-Use Encryption is an important tool for developing a data-based social network. Encryption is decentralized – it restricts services like ours from seeing the content going through them and makes it easier for anyone else to use your information. Therefore, encryption is an increasingly important part of our online life, from banking to healthcare. That's why we also built end-to-end encryption into WhatsApp after it was acquired.
Last year, I talked to dissidents who have told us that encryption is the reason why they are free or even alive. Governments often require information illegally, and while we try to restore and combat these requests in court, there is always a risk of losing the case – and if the information is not encrypted, we must either turn to the information or risk that our employees will be arrested if we do not. This may seem extreme, but we have had a case where one of our employees was actually imprisoned for not having access to someone's private information, even though we could not use it after encryption.
At the same time, there are real security issues before we can implement end-to-end encryption in all our communications services. Encryption is a powerful tool for privacy, but it also includes the privacy of people who do bad things. When billions of people use the service to communicate, some of them use it in the wrong direction, such as child abuse, terrorism and extortion. We have a duty to work with law enforcement and help prevent them wherever they are. We strive to improve our ability to identify and stop bad actors in our applications by detecting operating patterns or other means, even though we do not see the content of the messages, and we will continue to invest in this work. But we are faced with a natural compromise because we never find all the possible damage we do today when our security systems see the messages themselves.
Protecting the right ways to protect both privacy and security is the history of societies. There are still many open questions here, and we hear from security experts, law enforcement agencies and governments about the best ways to implement security measures. We must also work with other forums to ensure that we get this right as an industry. The more we can create a common approach, the better.
In summary, I believe that the attempt to implement all private communications terminal encryption is the right thing. Messages and calls are some of the most sensitive private conversations that people have, and in a world where the threat of cyber security has increased and government is heavy in many countries, people want us to take an extra step to secure most private information. This seems to me to be right, as long as it takes time to build appropriate security systems that prevent bad operators as much as possible within the encrypted service. We have started working with these security systems on the basis of the work done in WhatsApp, and we discuss them with experts in 2019 and before we implement complete encryption. When we get more information about these experts, we will complete the deployment of these systems.
We increasingly believe that it is important to keep information for shorter periods of time. People want to know that the ones they share do not go back to harm them later, and help them save and access their information.
One challenge in building social tools is the "persistence drawback". Constructing giant collections of messages and photographs over time can turn into both a duty and an asset. For example, many people who’ve been on Facebook for a very long time will get pictures once they have been younger, who could possibly be embarrassing. However individuals actually like to maintain a report of their lives. And if all of the messages on Facebook and Instagram disappear, individuals will lose entry to much priceless info and expertise that others have shared.
I consider it is feasible to set a brand new commonplace for personal messaging methods the place content material ends routinely or has been archived over time. Stories grow older than 24 hours, until they are archived, and it provides individuals the convenience of sharing more naturally. This philosophy might be prolonged to all personal content.
For instance, messages might be deleted by default in a month or a yr. This would reduce the danger that your message can be renewed and confused later. In fact, you would be capable of change the schedule or disable automated deletion if you wish. And we might additionally give you the power to set particular person messages to expire in a number of seconds or minutes if you want.
It’s also affordable to limit the recording time of the communication metadata. We use this info to use spam and safety methods, however we don't all the time have to hold it for a very long time. An necessary a part of the solution is to gather less private info, as WhatsApp was constructed from the start
Individuals need to select which service they use to speak with individuals. Nevertheless, if you wish to notify Facebook customers, you should use Messenger, you need to use Direct on Instagram and in WhatsApp that you must use WhatsApp. We need to give individuals a selection so that they will attain out to their associates on these networks, both of the purposes they want.
We are going to start out by supplying you with the power to ship messages to your contacts using a service and then increase your interoperability to a text message. In fact, this would be opt-in and you possibly can maintain your account separate if you want.
Interoperability is privacy and security. For instance, many people use Messenger to send and receive SMS on Android. These texts are not encrypted because the SMS protocol shouldn’t be encrypted. Whenever you are capable of communicate by way of our service, you’ll be able to ship an encrypted message to somebody's telephone number in Messenger at WhatsApp.
This could additionally improve consolation in many experiences where individuals use Facebook or Instagram as a social community and WhatsApp as their main message service. For instance, lots of people who promote gadgets within the Market record listing their telephone numbers so individuals can talk about buying them. It's not best since you give your visitors a telephone number. Interoperability lets you use WhatsApp to obtain messages sent to your Facebook account without sharing a telephone number – and the customer doesn't have to fret about whether you need a message on one network or one other.  You possibly can imagine many of these simple experiences – an individual finds on Instagram and simply moves to the specified communication software for secure funds and buyer help. one other individual needs to meet up with his good friend and can send them a message that goes to their hottest software with out having to consider the place that individual needs to realize; Or just submit your story out of your day on Facebook and Instagram and get all the solutions from your folks in a single place.
You possibly can already send and receive text messages by way of Messenger on Android at present, and we would like to extend this sooner or later, maybe in accordance with the brand new telecommunication RCS commonplace. Nevertheless, there are a variety of things that we’ve got to do before it is possible. First, Apple does not permit purposes to interact with SMS on their units, so we will only do it on Android. Secondly, we have to ensure that interoperability doesn’t compromise encryption expectations that individuals already use with WhatsApp. Lastly, it would create safety and spam vulnerabilities in an encrypted system so that individuals can send messages from unknown purposes the place our security and security techniques don't see patterns of operation.
These are major challenges and here are many questions on session and dialogue. But if we will do this, we may give individuals extra selection to use the providers they need to safely reach the individuals they want. Taking a look at the way forward for the Web and privateness, I consider that one of the necessary selections is to build knowledge centers and store individuals's sensitive info.
Offering the service within the nation have to be marked and personal knowledge saved there. Once we construct our infrastructure all over the world, we’ve determined to not construct knowledge centers in nations the place human rights comparable to privacy or freedom of expression have been violated. If we construct knowledge facilities and retailer sensitive info in these nations, not simply caching delicate knowledge, it might make it easier for individuals in these governments to access info.
Compliance with this precept might imply that our service is blocked in some nations, or that we will be unable to enter others soon. It’s a compromise that we are able to make. We don’t consider that storing human info in some nations is a protected enough basis for constructing such an necessary internet infrastructure.
In fact, one of the simplest ways to protect sensitive info is not to store it at all, which is why WhatsApp doesn’t store encryption keys and we’ll do the identical with our other providers.
However storing info in more nations also creates a precedent that encourages different governments to seek higher access to the knowledge of their residents, thus undermining privacy and protection for individuals around the globe. I feel it is essential for the way forward for the Web and privacy that our business is firmly committed to holding individuals's info in places the place it just isn’t protected.
The Subsequent Steps
Next yr and past, there are many more details and compromises associated to all these rules. Much of this work is at an early stage, and we are dedicated to consult specialists, legal professionals, industrial partners and governments – including regulation enforcement and regulatory authorities – all over the world to get these selections right.
On the similar time, the implementation of these rules is just the first step in building a social discussion board specializing in privacy. Along with this, vital considering must go to all of the providers we build on that basis – how individuals carry out payments and monetary transactions, the position of businesses and advertising, how we will provide a platform for other personal providers.
But these first questions are essential to get the proper one. If we do this properly, we will create forums for private sharing, which might be much more essential to individuals than our platforms that we’ve already built to help individuals share and unite extra brazenly
. Crucial points for the future of the Web. As a society, we’ve got the opportunity to point out where we stand, determine how we value personal communication, and who decides how lengthy and where info must be stored.
I consider we should always work in the direction of a world where individuals can converse privately and reside freely understanding that their information solely sees who they need to see, and not everyone stays perpetually. If we might help the world to move on this path, I am proud tekemästämme difference.
(perform (d, s, id)
var js, fjs = d.getElementsByTagName (s) ;
if (d.getElementById (id))
js = d.createElement (s);
js.id = id;
js.src = "//connect.facebook.net/en_US/sdk.js#xfbml=1&version=v2.0";
fjs.parentNode.insertBefore (js, fjs);
(doc, manuscript, & # 39; facebook-jssdk & # 39;)) (perform (d, s, id)
var js, fjs = d.getElementsByTagName (s) ;
if (d.getElementById (id)) returns;
js = d.createElement (s); js.id = id;
js.src = & # 39; https: //connect.facebook.internet/en_US/sdk.js#xfbml=1&version=v3.1&appId=1184360661727447&autoLogAppEvents=1' ;;
fjs.parentNode.insertBefore (js, fjs);
(document, script & # 39; facebook-jssdk & # 39;))